Swap & Shop

Swap & Shop

Bring in up to 10 good quality, clean, items you no longer wear (or have never worn)* into one of our shops.

In Castle Quarter (Level 2), Norwich we accept womenswear, menswear, **footwear, jewellery and accessories.

*We do not accept unwashed clothing.  We are unable to take underwear, real fur and loungewear (such as PJs). **Footwear must be new and unworn. We will accept shoes that have been worn, but (even if only worn once) they will be given 2 points only.

How to Swap & Shop

Exchange pre-loved clothes & accessories for swap points

The number of points you receive is determined by the quality and condition of each donated item, the better the quality and condition, the higher the points value.  For example a high street brand top will be awarded approximately 4-6 swap points, if it is new with tags the value will be even higher.

Your points will be recorded against your name ready for you to collect from the next opening day.  There is no rush to collect your points, they are held on our database until you next pop into our Norwich shop


Spend your points in store

Browse our many rails of beautiful quality clothing, each one priced with a cash/card price.  Use swap points to receive a 50% discount.  For example a dress can be purchased for £10, or 10 swap points and £5.

We have a high turnover of stock, and there is no time limit on point vouchers, so pop in regularly to update your wardrobe at minimal cost!

No points? No problem

If you don’t have enough swap points, or have nothing to swap, you can still shop with us in store or online.  Everything is available to pay for entirely with cash/card.


We know that sometimes you need smart clothing, but you may not want or be able to buy something that you only wear once.  At New-U we offer clothing for FREE to anyone needing smart attire for any occasion.  It could be a job interview, wedding, funeral or court appearance, click here to get in touch.

Leave as a New-U

Guilt-free shopping that is helping to minimise the harmful effects of the textiles industry by re-using clothing as wearable items – time and time again!

Every little helps and you can make a difference by swapping with us and keeping just a few items of your pre-loved items in circulation. 



Do you have an interview coming up but have nothing suitable to wear? Maybe you need a suit or smart outfit for a wedding or funeral or perhaps a prom date? New-U offers smart clothing for FREE to anyone in need for any occasion. You can borrow clothing from us to wear once, launder and return or keep the item(s) if you will wear them again. Ask in store to find out more.


New-U is a UK registered charity set up to give individualised real life work experience placements to unemployed people to help them progress towards work or training. All items in our Norwich store can be purchased or swapped. Our eBay enables you to purchase items direct